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Sydney Web + Tech Rebrand

Sydney Web and Tech wanted a new look and feel for their business.

Brief

Formerly Sydney Web Creations, they wanted to update their name and design to reflect their broader product offering; web hosting and security, as well as web design and development.

Solution

We wanted to create something that would make them appealing yet approachable in the market.

Coming up with the name Sydney Web and Tech. We felt this was short, punchy and to the point.

Emphasising on this approach we decided to play on the HTML coding aspect of web development and highlight that within the design treatment of the brand.

We also created a simplified secondary logo (short code, get it?) for the SWT.

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